Designathon – Building the vehicle of the future

November 9, 2019

A first of its kind event was organized on designing vehicles of the future, as it is design that plays a major impact in positioning, branding and marketing of vehicles. This unique competition saw participants from across the country go through an intensive design workshop wherein they enhanced and improved upon the designs that they had worked upon earlier, which were then presented to leading industrial and vehicle designers.

Close to 40 budding vehicle designers from institutions and start-ups battled with each other and created product designs for various types of new, clean and intelligent mobility vehicles – two-wheelers, three-wheelers and four wheelers and also a concept plan for a flying car. The event was mentored and judged by industry experts including Mr. Sudhir Mor, Design Lead – Soroco & Co-Founder DesignShift, Ex. Ola; Mr. Nitin Sethi, Vice-President (Digital) Indigo Airlines, Fmr. Vice-President (Product Design), Quikr, Yatra, Naukri; Mr. Rahul Kumbha, Industrial Designer – Dassault Systèmes and Mr. Varun Arora, CATIA Sales Manager India – Dassault Systèmes.

The Winning teams were from Sri Krishna College of Technology – Jabalpur, Parul University – Vadodara and start-up Pakshi.